Tire Care contributes to waste reduction and vehicle safety

Fredericton- Want to reduce waste and protect your safety? Make sure you care for your vehicle’s tires! That’s the message Recycle NB and Canadian Tire want to get out during Waste Reduction Week. The week runs from October 15- 21. The two organizations have joined forces to hold tire clinics at Canadian Tire Stores across the province during the week.

“We want New Brunswick drivers to check the tire pressure on their vehicles, said Recycle NB Chair Murray Driscoll.  “It’s a small act that has a big impact on the environment and on their safety.”

The Rubber Association of Canada estimates that Canadians waste about 643 million litres of fuel each year due to improperly inflated tires. The result is that one million tonnes of carbon dioxide – a harmful greenhouse gas –are released into the atmosphere.

 “If drivers get in the habit of checking their tires, they can save some money on fuel, protect the environment and improve the safety of their vehicle,” says Environment and Local Government Minister Bruce Fitch. “I want to congratulate Recycle NB and Canadian Tire for this Waste Reduction Week initiative and hope New Brunswickers take advantage of the opportunity to care for their tires.” 

Drivers can stop at any Canadian Tire Store between October 15 to the19  for a free tire check. If they register on the Recycle NB website at www.recyclenb.comtheir name will be entered in a draw for four winter tires valued at $400.

Proper tire care is one way to protect the environment.  Another is to recycle old tires.  Recycle NB CEO Pat McCarthy says recycling old tires is easy in New Brunswick. “Anyone can drop their waste tires off at any tire retailer for recycling. New Brunswick has had a waste management program for tires for over 16 years. The program protects the environment by diverting waste tires from landfills and turning them into recycled rubber products. Since it began, the program has diverted 1 million tires per year from the province’s landfills,” noted McCarthy.”

Information on Recycle NB and its programs is available online at www.recyclenb.com


MEDIA CONTACTS:  Pat McCarthy, CEO, Recycle NB, 506-454-8473, pat.mccarthy@recyclenb.com

                                   Jessica Culp – Communications Advisor, Canadian Tire Corporation Ltd

                                   416-480-8261,  Jessica.Culp@cantire.com

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